What YouTube Red Is
We’ve all seen the monstrous success of streaming services like Netflix and Hulu Plus, which require paid monthly subscription fees in order to fully enjoy. YouTube, on the other hand, has remained free for quite some time. Similar to Hulu Plus, which recently cut all ads with a premium service offering, YouTube Red offers ad-less video browsing at $10/month. Yes, that’s right; no more thirty-second ads that play before viewing a video.
The catch? YouTube Red is only available in the United States at the moment, though it’s expected to reach other countries soon enough. With YouTube Red, you can use any of the following devices for ad-free videos:
- YouTube and YouTube Gaming apps for both Android and iOS
- Google Chromecast
- Android TV
- Apple TV
- Video Game Consoles: Xbox 360, Xbox One, Wii U, Playstation 3, and Playstation 4
- Roku (LT, 1, 2, 2 HD, 2 XS, 3, Streaming Stick, Roku TV)
- Some smart TVs
Starting next year, YouTube Red users will have access to some members-only content from popular YouTube channels, though this content could eventually trickle down to the common masses in the future. It’s also worth mentioning that a YouTube Red subscription is essentially the same thing as a Google Play Music subscription (ordinarily valued at $10/month). If you already subscribe to Google Play Music, you automatically have access to YouTube Red.
While the main benefit of YouTube Red is definitely the lack of ads, there are two other unique features that are somewhat practical. YouTube Red allows offline viewing of certain videos, as well as listening to videos while your screen is off. Keep in mind that these two features are only available on the mobile YouTube and YouTube Gaming apps for Android and iOS. Here’s more information about these features:
- Offline viewing: If you’ve used Google Docs at all, you know you can edit documents offline if you previously set up the “edit offline” feature. YouTube Red lets you do something similar with videos. You can download YouTube videos to your device for offline viewing. These are available for up to 30 days without an Internet connection. Naturally, there are some features that aren’t available while offline, like liking and commenting on the videos, but offline viewing is still a pretty neat benefit that might see some practical use.
- Background listening: You know how if you lock your device while watching or listening to a music video with the YouTube app, the video pauses and music stops playing? That doesn’t happen with YouTube Red. You can listen to videos while the screen is off, which is great for listening to music or audiobooks.
So, What’s the Big Deal?
While YouTube Red might be worth looking into at some point, you should keep in mind that this doesn’t have any effect whatsoever on how you currently use YouTube. Nonsubscribers will still be able to use the service the same way as they always have, but they will still have to deal with ads. Basically, YouTube Red is most practical if you want to take advantage of both Google Play Music and ad-free YouTube videos, or if you travel a lot and would like the download feature that YouTube Red offers.
What are your thoughts on YouTube Red? Share your thoughts in the comments.